When it was time to hire a new leader for their sales team, TAAF funding helped this manufacturer find the right person. After choosing a recruiting firm that understood the needs of their industry, the firm used TAAF matching funds to help pay for the effort. The recruiter located the right person for the job, and now this GLTAAC client is ready to make the most of their sales team and new sales tools (a new website and a customer newsletter plan – both projects also co-funded by TAAF).
