As part of their diversification goal, this Michigan plastic injection mold manufacturer chose to work with their regional MEP to re-vamp their marketing strategy and digital presence. The MEP will help the GLTAAC client clarify their strategic marketing plan, implement a completely updated website, and develop promotional collateral and a social media campaign. This is the manufacturer’s first TAAF co-funded project. Total cost of the project will be $41K, with TAAF paying 50%.

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